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Business & Trends

Find lots of advice, inspiration and tips to run your floral business.
Wedding Color Trends for 2022

Wedding Color Trends for 2022

Written by Georgia EdgingtonLBR Lead Floral DesignerColor trends for 2021 came out in soft colors and neutrals, gentle blues, greens, natural tones. Colors that are comforting and gentle are just what we needed post-pandemic or during the “pandemic recovery” (how I...

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Good Holiday Reflection Practices

Good records are the keys to successful holiday planning No matter what size your business is, the key to the success in the future are the records you keep today. The first step is the hardest but with each year it will get better with continuous improvement.Holidays...

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What Does The Color of Roses Mean?

What Does The Color of Roses Mean?

“That which we call a rose by any other name would smell as sweet” (Quote from Romeo and Juliet by William Shakespeare, ca. 1600) According to Shakespeare, it doesn’t matter what we would call a rose it would still smell as sweet.  I would like to add; that it would...

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Petal It Forward 2020

Petal It Forward 2020 all wrapped up: This year was different than all others previously.  Here in the Twin Cities, we had snow on the ground and masks on our faces.  Never before have we had a PIF event with SNOW!  It was a bit chilly, but with mittens on our...

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Get Active With Social Media!

Because Facebook is so visual, it makes for the perfect place to show off your beautiful creations! Let your customers “see” what you have in your shop. Add images and/or videos of new products – stems, plants and vases - new arrangements. Unboxing what you just...

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Florist Marketing Tip

Develop Local Partnerships Do you know the local restaurant in your area?  Remember those places that were full every day? Check if they have delivery and/or curbside pick-up. If they do, it’s a great start to developing a local business partnership. You have a great...

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