Business & Trends

Find lots of advice, inspiration and tips to run your floral business.

Petal It Forward 2020

Petal It Forward 2020 all wrapped up: This year was different than all others previously.  Here in the Twin Cities, we had snow on the ground and masks on our faces.  Never before have we had a PIF event with SNOW!  It was a bit chilly, but with mittens on our...

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Get Active With Social Media!

Because Facebook is so visual, it makes for the perfect place to show off your beautiful creations! Let your customers “see” what you have in your shop. Add images and/or videos of new products – stems, plants and vases - new arrangements. Unboxing what you just...

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Florist Marketing Tip

Develop Local Partnerships Do you know the local restaurant in your area?  Remember those places that were full every day? Check if they have delivery and/or curbside pick-up. If they do, it’s a great start to developing a local business partnership. You have a great...

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